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Montblanc

Jul 12, 2022
Brand profile

Montblanc International GmbH is a German manufacturer of writing instruments for Richemont, whose product line includes writing instrumentsjewelrywatcheseyewearleather goods and Perfume.

Montblanc takes its name from Mont Blanc, the highest peak in Europe, and the brand is identified by the "white six-pointed star" trademark, which stands for the top of Mont Blanc covered in snow. Mont Blanc's highest point is 4810 meters above sea level, a figure that is often used as a variety of themes. ry.

Brand history

In 1906, stationer Claus-Johannes Voss, Hamburg banker Alfred Nehemias and Berlin engineer August Eberstein founded the Simplo Filler Pen company, which was headquartered in the Schanzen district of Hamburg.

In 1909, the company introduced its first ink pen, Rouge et Noir. In 1910 the company changed its name to Montblanc and was used for all writing instruments produced by the company; The white dot on the cap was adjusted to the hexagonal white star logo in 1913, and since then all writing instruments produced by the company have carried this mark.

In 1924, the ink pen masterpiece "Meisterstück" (Taipan Series) was launched. In 1929, Montblanc engraved for the first time the number "4810" representing the height of Mont Blanc in the position of the nozzle of the Pen in the Taipan series. Since then, all the ink pens of the kindergarten series will have this number engraved.

In 1934, the company officially changed its name to Montblac Simplo GmbHThe following year Montblanc acquired a Leather Goods Manufacturing Company in Germany and began producing high-end leather goods such as pen bags, notebooks and pencil cases.

During World War II, the Montblanc production plant was destroyed, and during the reconstruction of the factory, Montblanc's ink pens were produced in Denmark.

In 1993, Luxembourg's Vendôme Luxury Group S.A. acquired Dunhill Holding, a major stake in Montblanc, and integrated all luxury companies. The company is now the Richemont Group.

Montblanc Jewelry

In 1996 Montblanc entered the jewelry world with the Taipan Jewelry Collection, a valuable accessory for men, which included cufflinks, key rings and wallets. The cufflinks are the highlight of the collection, engraved with delicate and subtle Meisterstück lettering and elegant PVD coating in rose gold tones; The keyring is engraved with the word Meisterstück, while abstractly interpreting the nib of the Meisterstück writing instrument.

2005 Montblanc debuts sterling silver jewelry designed specifically for women.

On 2 February 2007, Montblanc held the "Night of Stars" gala at Chamonix, a ski resort at the foot of Mont Blanc in France, to witness the debut of Montblanc's Diamond Collection and Starlight Series diamond jewelry.

In 2011, Montblanc launched the Princesse Grace de Monaco collection, which features the princess's favorite rose as the spindle for long necklaces and earrings.

In 2013, Montblanc unveiled the Souvenir D'Etoile collection of jewelry, which incorporates the brand's renowned six-pointed star shape and is crafted with pavé-set diamonds, including earrings, rings and bracelets.

That same year, Montblanc unveiled the Preuves d'Amour collection of jewelry, inspired by love stories from Greek mythology and themed by famous Greek mythological figures, one of which chose Helen from Troy and featured intricate gold wire as the design highlight, symbolizing Helen's staggered ties on a Romanesque robe.

Timeline

1908 Simplo Filler Pen, which makes high-grade fountain pens, is founded and is headquartered in Hamburg, Germany.

1909 The first ink pen, Rouge et Noir (Red and Black), is introduced.

1910 The company changed its name to Montblanc.

In 1924, the ink pen masterpiece "Meisterstück" (Taipan Series) was launched.

In 1934 the company was officially renamed "Montblac Simplo GmbH".

In 1996 Montblanc entered the jewelry world with the Meisterstück jewelry collection, a valuable accessory for men, which included cufflinks, key rings and wallets.

2005 Montblanc debuts sterling silver jewelry designed specifically for women.

In 2007, Montblanc Jewelry Diamond Series and "Starlight Series" Diamond Jewelry were unveiled for the first time.

In 2011, Montblanc launched the Princesse Grace de Monaco collection.

2013 Launch of the Souvenir D'Etoile collection and the Preuves d'Amour collection of jewelry.

2015 Launch of the Emblem Women's Fine Jewelry Collection.

Represents a series

Meisterstück series
Princesse Grace de Monaco series
Souvenir D'Etoile series
Preuves d'Amour series

Emblem series


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